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Advertising Specialties
Getting your brand name out in the open and into the minds of consumers takes a particular combination of good marketing methods, savvy campaigns, and powerful design tools. Sometimes the best way to make your company heard is to imprint its logo on to the items your customer base uses every day. If you have ever seen a promotional item, such as a mug, business card holder, or letter opener gracing the desk of a coworker, you may have noticed just how effective this kind of advertising can be. Business Corporate Gifts
There is a significant difference between corporate gifts that simply get the job done and those that show great care and consideration for one's clients and colleagues. We have all gotten the standard pens and timepieces many times over, but sometimes a more elegant piece can garner genuine appreciation. At Beck & Call, we believe the business relationships you maintain are only as good as the gifts that underscore their significance. Business Promotional Gifts
Promoting your business used to be simple. There was a time when all marketing was focused on a few select media, and the biggest exposure you could get involved sponsoring a television show by name. Today the explosion of cable, radio, and Web-based media has changed everything about the way companies create a buzz. Business Promotional Items
The best business promotional items tend to be those that create associations you desire. If your company is young, hip and irreverent, why not try a snowboard or woolen skullcap? Conversely if you work in the high-tech industry, you may want to brand something like a wireless mouse or keyboard that speaks to a forward-looking vision. Corporate Apparel
There's a reason sports teams, armies, and graduating classes all sport the same clothes when they go to the big event. There is power in uniforms, as there is power in numbers, and companies that understand this fact make pains to provide employees with corporate apparel they will actually want to wear. The simple fact is that when coworkers look like they're on the same team, company spirit cannot help but follow. Corporate Giveaways
These days corporate giveaways come in every size and color. You can hand out toys like the kind you find at trade shows, or more substantive and lasting presents such as desk accessories, jackets and more. The quality and appeal of what you give can make a big difference when it comes to the impression you make. Corporate Incentives
Running a successful business requires a large constellation of skills, from money management to vision and strategy. What sometimes gets lost in the shuffle is company morale. Many of the top companies in the country also boast high employee satisfaction--no coincidence in this age of rapid turnover and declining benefits. Corporate Promotional Gifts
Promotional gifts got a bad name with the advent of trade-show glut. Sometime in the last decade, little toys and gadgets became big business at such shows--so much so that it didn't take long for the inevitable backlash to begin. Today, many of the people who still prize these items are collectors who come just for the swag. Corporate Promotional Items
Not every kind of marketing comes with a capital "M." Sometimes the best way to get people's attention is to take a smaller, more focused approach. Corporate promotional items tend to make a campaign a little more intimate, which can be a tremendous boon for the bottom line. Custom Portfolios
Few things make a better impression during a presentation than an idea that is married, integrated and scaled to every level of the show. It's simply common sense that the meeting goes better if everyone is on the same page, and often that means reinforcing the brand across several media and markets. If you want the presentation to carry the same kind of sheen, you might want to look into branded portfolios. Custom Promotional Items
There is a substantial difference between ordinary corporate gifts and those that come with a personal touch. Many of us own too many mouse pads as is, but getting one from a valued business partner can mean the difference between the scrap heap and a place of honor on the desk. The name of the game is choosing which gifts to customize, and how. Custom Promotional Products
Great promotional items mean a lot more than their initial value might suggest. That's because clients and customers tend to develop and maintain powerful relationships with the things they love most. If you choose something useful and original, people cannot help but associate your brand with such warm sentiments. Employee Awards
Rewarding your employees for a job well done is one of the simplest and most effective ways to boost morale. Too many companies let such achievements go with a smile and a handshake, and often such companies are mystified to discover they have lost valuable manpower along the way. If you really want to say thanks, it helps to give something that will last. Employee Incentives
Providing incentives has long been an effective tool of corporate America. Many companies offer trips and perks, while others take a more modest approach with bonuses, title bumps and other in-house rewards. Sometimes the best way to approach incentives, however, is by giving something to those employees that will last a lifetime. Employee Recognition
Employee recognition can mean many things, from a pat on the back to a considerable Christmas bonus. What it means increasingly nowadays is some kind of gift, whether it be a plaque, a sculpture, a pin or something wholly unexpected. At Beck & Call, we offer countless choices for grateful CEOs and managers to show they appreciate a job well done. Imprinted Merchandise
Imprinted merchandise has come a long way since the days when the only two choices were pencils and notepads. Today a growing number of companies put their logos on everything from shirts and ties to timepieces and electronics--even food. Many of the top companies in the nation create their own custom goods that simply cannot be found anywhere else in the world. Imprinted Promotional Items
The best imprinted promotional items tend to be those that take a subtler approach to the marketing game. Instead of subjecting your customers to full-page print ads and other traditional media, you can add your logo to a cherished possession. Needless to say, the associations forged by such marketing techniques tend to be deeper and longer-lasting than the other kind. Imprinted Promotional Pens
Few items capture the spirit and essence of corporate endeavors better than a well-crafted pen. Perhaps it is because the act of writing is so inextricably tied to all modern endeavors, whether creative, financial, managerial or personal. Or perhaps it's just because more than any other item, pens have become the ubiquitous tools of white collar labor. Imprinted Promotional Products
If you have ever been to a trade show and made the rounds looking for free items, it may not surprise you to learn that not all promotional items are created equal. Some seem like little more than a common product with a stamp applied, while others carry a sheen that shows they have been crafted down to the finest detail. Logo Apparel
Logo apparel has come a long way since the days when the most anyone could hope for was a t-shirt with a flimsy iron-on label. Today you can get logo apparel that runs the full range of fashion genres, from embroidery to silk-screening to air-brushing and more. Anything you see in a clothing store can be done with a little help from our experienced professionals. Logo Clocks
There is a reason so many companies choose to give timepieces as corporate gifts. Simply put, they are some of the only devices that are both simple, elegant and yes--timeless. Clocks measure our progress, keep us organized and mark the passage of our days, all essential components to running a successful business. Logo Items
There is a considerable difference between items like t-shirts and sneakers and the kind of quality logo items that come bearing the stamp of timeless quality. Rather than simply stamping your name on an existing inexpensive item, you can create custom toys, gifts, even electronics that wear your brand with pride. The best of these tend to find their way onto the desks of your customers, creating a lasting bond between them and your brand. Logo Merchandise
Logo merchandise has exploded in the last few decades. Some marketing experts credit Nike with really kick-starting the boom, but the truth is that branded products have long been considered status symbols, dating back to the alligator shirt and beyond. That said, the industry has never seen anything quite like what is happening today. Motivational Gifts
True motivational gifts make it clear that your relationship with that employee is not all about demanding more. There is a place in the business world for standards and expectations, but there is also a place for gratitude. The best motivational gifts straddle that line and let everyone in your company know their work is appreciated. Personalized Business Gifts
There is a big difference between business gifts that everyone gets and the kind that can only come from one source. Personalized business gifts are becoming an important part of deal-making for a reason: they signify a special relationship. No wonder so many companies are actively looking for ways to distinguish their brand and partnerships in one fell swoop. Promote Your Business
Promoting your business has become a somewhat unpredictable game. The days of television sponsorship and a few print outlets have given way to increased balkanization across countless media. Today it can be difficult to get the eyeballs and attention you need among the cacophony of marketing ploys. Promotional Advertising
All advertising is promotional at its heart, but that doesn't mean some methods don't work better than others. In the old days, billboards and a national or local media campaign would suffice. Today, the rise of the Web and the explosion of alternative media have made such one-stop shopping unrealistic for modern marketers. Promotional Apparel
There was a time when the notion of promotional apparel essentially boiled down to a choice between polo shirt or baseball cap. Today, the rise of inexpensive customization and easy Internet ordering has made it far simpler to get your hands on corporate apparel that looks and feels like the kind of items people wear every day. Needless to say, each time that article of clothing finds its way out of the closet and onto the street, it's a full day's worth of free advertising. Promotional Calculators
There is a reason so many companies like to keep a stock of promotional calculators on hand. Simply put, calculators are some of the only items that offer the same kind of precision and consistency many companies wish to claim. More than that, they are indispensable tools, finding their way out of drawers and into sight several times a day. Promotional Caps
Good promotional caps do more than just protect the head from unwanted sun and rain. In the right design, with the proper materials, a good cap can be a status symbol, longtime companion, and statement of affection. Great promotional caps tend to fill all these criteria, which is why so many companies continue to invest in the popular items. Promotional Clothing
Not all promotional clothing is created equal. Sometimes the stuff that looks best online arrives to somewhat disappointed reviews. The truth is that 100 percent cotton can mean a great many things depending on the quality of the thread and the wash, and sometimes the least expensive items are the first to fall apart under heavy use. Promotional Desk Accessories
There was a time when the only things people kept on their desks were inkwells, fountain pen blotters and an old glass lamp. Today we live in a world of increasingly anonymous corporate digs, and our desks have become sanctuaries and staging grounds for personal expression. Desk accessories have evolved to keep pace with the trend. Promotional Giveaways
It wasn't long ago that promotional giveaways were dominated by toasters and calendars. That was before the trade show explosion heralded a new era in giveaways--one in which "swag" became an area of heated competition all its own. Today you can find collectors and tech-heads gobbling up these items wherever they see the word "free" on a convention center facade. Promotional Hats
Promotional hats tend to run the gamut from stylish to laughable. Sometimes that's what companies want--a kitsch item to attract attention and win the hearts of ironic Generation Y. Other times, however, what they want is quality goods that do the job of promotion without being tasteless, ostentatious or poorly made. Promotional Keychains
There aren't many devices in our daily lives that see regular use, but the keychain is most certainly one of them. Most of us drive to work, and even those who walk regularly reach for the keys when it comes to checking mail and securing the home. It didn't take long for marketing professionals to zero in on this tiny bit of real estate as fruitful marketing ground indeed. Promotional Magnets
Promotional magnets have become popular because they solve a very common problem in promotional products: getting in plain sight. Sometimes even the best-designed products are relegated to clothing piles, bottom drawers and other far-and-away locales. Magnets, on the other hand, are made specifically to remain where you can see them. Promotional Marketing
Promotional marketing has come a long way since the days when lone sponsors would underwrite an entire television program on one of the three networks. Today, promotion means fresh ideas and unusual venues. Much of that work is going into creating products--aside from your primary goods and services--that carry a company's brand and reinforce its meaning. Promotional Marketing Products
The best promotional marketing products tend to be those that don't announce their function in boldface. Caps, scarves, jackets and shirts all do the job well--particularly if the wearer finds such items attractive and fun to wear. But other gifts can do the job as well, provided they actually confer some benefit to the client. Promotional Merchandise
Good promotional merchandise tends to look and feel like the conventional kind. That is, your logo only augments the style and design of the item without plainly advertising itself as a marketing gimmick. It is these items, tastefully branded, that tend to win the hearts of hard-bitten, ad-weary consumers. Promotional Mouse Pads
There was a time when most workplace desks consisted of little more than a blotter and small collection of similarly analog items. Today, computers have taken over the workplace, often commanding the biggest footprint on corporate desks. The tools and accoutrements of this technology are the things we see on a daily basis. Promotional Mugs
The accessories of coffee culture have long been considered prime real estate for promotional marketing. It's no coincidence: many of us depend on that caffeine fix for daily focus, and the relationships we forge with its tools and accoutrements can be nothing less than spiritual. No wonder more and more companies are looking to gain some traction in this relationship. Promotional Notepads
Everyone, no matter what his station, usually finds some use for the written word throughout the workday. For some people, the pads and paper they use to record such ideas become trusted friends, always within reach and protected from harm. The truth is that the instruments we use to write can easily become an extension of our endeavors, both professional and personal. Promotional T-Shirts
Promotional t-shirts have been around for long enough that many people assume they are all alike. In fact, that long history has given rise to untold diversity in these products, from imprinted cycling tees to all-cotton, classic crew necks with state of the art full-color silk-screening. If you have heard it said before, you know already that not all t-shirts are created equal. Promotional Tote Bags
Tote bags are some of the oldest promotional items ever devised. As such, they sometimes get a bad rap, lumped in with other misbegotten items such as toaster ovens and decoder rings. In fact, there is a very good reason totes have survived, and an even better one why they are making a comeback. Promotional Umbrellas
Let's face it: some umbrellas are nicer than others. The good kind tend to come with durable casings, high-gauge nylon and kind of wind shear protection that keeps you dry, even in a howling storm. If you want to affix your company's logo to this kind of product, you have come to the right place. Promotional Wall Clocks
There aren't many things in an office that receive focused attention several times throughout the day. Some, like computer screens and bathroom walls, aren't exactly for sale. Others tend to be more versatile, however, and clever marketing can earn you a berth in your clients' line of sight. Promotional Water Bottles
We live in a fitness culture, and increasingly that means people come to fetishize their favorite fitness accessories. Tote bags, workout clothes, even choice of music can become the stuff of personal and repetitive routine, and nowhere is the trend more prevalent than with executives on the go. No wonder so many companies come to us for ideas on how to brand some piece of this puzzle.
Water bottles remain some of the most popular products for this reason. Staying hydrated is of paramount importance to anyone who takes the endeavor seriously, and sometimes it can be difficult to find the perfect bottle for whatever combination of water and sports drink they prefer. Give the gift of a well-designed water bottle and you could quickly earn a place in that customer's heart. Trade Show Giveaways
The best trade show giveaways serve a dual purpose: they create a buzz, and they offer desirable items that people will continue to wear and use after they get home. They also, not incidentally, help reinforce your brand with clever marketing and creative design. At Beck & Call, we believe choosing such items should be a breeze. Trade Show Promotional Items
Trade shows have become a major platform for viral marketing. What began with a few simple toys years ago has now blossomed into a full industry of its own, replete with winning items and legendary losers. If you choose the right product and customize it with style, you could be the toast of that next big expo. Unique Promotional Products
Not all promotional products win you the kind of attention trade shows are meant for. Traditional giveaways such as totes and mugs may be welcome presents, but they generally don't generate the kind of buzz that brings reporters to your set-up. And as most of us know by now, buzz is half the battle at these events.
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